New Sales Enablement Feature: Tailoring Your Content In App
Personalizing customer experience is nothing new for modern marketers, but what about their colleagues in sales? Marketing can personalize emails,… Read More
April 2019
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6 Effective Ways To Improve Your Sales Reps’ Performance
Converting leads is a constant struggle. Whatever position your business is at, and whichever industry you’re operating in, making the… Read More
October 2018 -
How to utilise content as a sales vehicle
Your brand’s content strategy should be intrinsically linked and funnelled into your sales pipeline. That way, you’re using content pieces… Read More
October 2018 -
How To Fix The Most Common Problems In B2B Lead Generation
A good lead generation process is the lifeline of any business. It’s the system that brings in quality traffic which… Read More
September 2018 -
Is Your Marketing Department Run Like An Operations Team?
In many organisations, when leads are coming in thick and fast and the business booming, the marketing department is congratulated,… Read More
September 2018 -
The Top 3 Ways To Close The Gap Between Sales & Marketing
A divide can often exist between marketing and sales teams. One department advertises information and brings in leads, whilst the… Read More
August 2018 -
Content In Your Pipeline: What Should You Be Measuring?
Content marketing is an essential piece of the overall marketing strategy for almost every business – whether you know it… Read More
July 2018 -
3 Effective Tips To Help Your Annual Content Strategy
In B2B marketing, it is essential to create a content plan that reflects the patterns and behaviours of your target… Read More
July 2018 -
What Is Metadata? Enhance Your DAM System
Metadata is commonly referred to simply as ‘data about data’. Easy to understand right? However, understanding how to leverage metadata… Read More
May 2018
